React to visitor behaviour

Marketing Automation

 

Problem: You want to address visitors individually, based on their behaviour – e.g., when they want to leave, you want to entice them to stay, or at least get their email on their way out.

Solution:
The Exit Intent plugin allows customisable rules, triggering a layer that can contain any kind of content: newsletter signup, special offer, anything.

Use the Exit Intent plugin to configure rules for triggering the desired layer.

Visitors that intend to leave the page, for example, can be offered the opportunity to subscribe to a newsletter.