Evaluate how TV visitors emerge over time with Cohort Analysis

DMP

 

Problem: In order to optimise your TV campaigns, you want to know how TV visitors evolve over time.

Solution:
Use Webtrekk Cohort Analysis to identify the long-term effects of your TV campaign, and gather insights on how new TV visitors perform after their first visit on a daily, weekly or monthly basis.

Analyse new TV visitors with the help of Cohort Analysis.

Analyse conversion rates of TV visitors over time.