Tie leads to offline conversions

Tracking

 

Problem: Websites often generate leads for contracts that are finalised offline, making it difficult to display the entire transaction in a web analytics tool.

Solution:
Track leads on your website and combine that information with offline conversion data imported manually via Excel or automatically with an API or data feed.

Import the offline conversion – via Excel, for example – for each order ID.

Analyse your leads in Webtrekk Analytics.