About Us

Webtrekk Q3 - The Web Analytics Data Warehouse

Berlin, Germany based Webtrekk has been delivering cutting-edge enterprise web analytics solutions since being founded in 2003.

 

Webtrekk’s clients include some of the top banks, media and e-commerce sites in Europe.

 

We have specialized in fulfilling the individual needs and requirements of our customers. In addition to a best of breed raw data web analytics solution, Webtrekk offers consulting services in Web Analytics, Website Optimization and Search Engine Optimization.

 

Currently, Webtrekk employs over 50 employees, dedicated to the further development and improvement of our solutions in-house.

 

CEO Profile

Christian Sauer, CEO Webtrekk GmbH

Christian Sauer was born 1974 in Braunschweig. He studied Business Administration at the Universität St. Gallen until 1999 and gained experience in banking and consulting in Mexico, the USA and Switzerland.

 

In 2000, he and other partners founded KinderCampus AG where he served on the Board of Directors until 2002.

 

Since 2003, in addition to being the CEO of Webtrekk, he is also the managing partner of cobra youth communications GmbH, which is one of the leading full-service agencies for child and youth communication in the German-speaking world.

    

 

Norman Wahnschaff, CTO Webtrekk GmbH

Norman Wahnschaff completed his studies in information management at the College of Wismar in 2003. As a student he worked on various web projects, largely with an emphasis on web controlling and optimization. His thesis Web Usage Mining was the basis for his current experience and expertise in optimizing Internet presentations.


Norman Wahnschaff is co founder of Webtrekk since 2003 and responsible for product development and technology.

    

Ralf Haberich, CCO Webtrekk GmbH

Ralf Haberich completed his studies in Business Administration at the Duale Hochschule Mannheim and in Marketing and Commercial at Fernakademie Hamburg. He has previously  worked at Global Group AG, Panasonic and whilst at Nedstat (a comScore company) he managed Marketing, Sales, Support and Consulting for German speaking countries as General Manager.

   
Since January 2012 Ralf Haberich is Chief Commercial Officer (CCO) at Webtrekk. He leads the international team and is focused on expanding our global clientele.

   
Ralf Haberich is an expert in Web Analytics and Online Business

  • Chief editor for ‘Web Analytics Europa’ (www.web-analytics-blog.de)
  • Voluntary (Co-) Chairman at ‘Web Analytics Association’
  • Lecturer at Deutsche Dialogmarketing Akademie regarding Web analytics